Experiential tourism business with €311k EBITDA, Businesses For Sale

Key Activities and Assets

The company operates in the tourism booking services and related activities sector, primarily serving domestic and international leisure travellers and short-stay visitors. The business combines physical sales and advisory points with the sale of third-party tourism experiences and the coordination of customised proprietary solutions.

Its activities are built on experience accumulated since 1985, a specialised team, and a network of partners and suppliers that enables it to offer a broad catalogue without directly operating most of the experiences sold. In 2025, the company reported total book assets of €1,173,950.


  • Physical sales and advisory channel: a network of tourist contact points that supports visitors in selecting, comparing and booking experiences.

  • Diversified portfolio: guided tours, walking tours, excursions, boat trips, food and wine experiences, attraction tickets and combined packages.
    Intermediary model: selection of specialised operators, negotiation of commercial terms and sales through its own channels, reducing the need for operational assets.

  • Proprietary products and programmes: organisation of groups, private experiences, bespoke programmes and corporate events; delivery of these services has been predominantly outsourced since 2019.

  • Commercial relationships: collaboration with dozens of suppliers, enabling the portfolio to adapt to demand, support cross-selling and reduce reliance on individual products.

  • Diversified source markets: a customer base focused on visitors from multiple European and non-European markets, with revenue supported by numerous lower-value transactions.

  • Team and know-how: a team with sector experience and a management structure closely involved in operations, supporting service continuity and partner relationships.

  • Development potential: further digitalisation of bookings, an expanded offering and entry into additional geographies are identified in the report as potential growth areas.

Overview

  • Investment Size: €1.200.000
  • Value: Negotiable

Business opportunity

    Opportunity to acquire an established Portuguese company in the tourism bookings and experiences sector, with nearly four decades of operating history, a presence focused on urban tourism markets, and a diversified offering of leisure, cultural, gastronomic and destination-based activities.

    The company recorded a strong financial growth trajectory between 2023 and 2025: revenue increased from €1,348,791 to €2,204,899, while EBITDA rose from €179,478 to €311,023. Net profit reached €191,490 in 2025. This performance demonstrates the ability to achieve profitable growth through a model with a significant intermediary component, limiting the need to directly deliver a substantial proportion of the experiences sold.

    For a strategic buyer, the transaction offers a platform with operational know-how, physical visitor-facing sales channels, relationships with experience providers and the ability to sell customised proprietary products. For a financial investor, it combines demonstrated profitability, positive earnings generation and growth potential through geographic expansion, digital development, strengthened partnerships and commercial optimisation.

    The valuation report indicates an economic value of €1,426,000 under the realistic scenario, on a cash-free, debt-free basis and excluding fixed assets. The final transaction value should be adjusted for cash, financial debt and any other conditions identified at completion.

    • Scale and growth: revenue exceeding €2.2 million in 2025.

    • Profitability: EBITDA of €311,023 and net profit of €191,490 in 2025.

    • Scalable model: sale and intermediation of third-party experiences, complemented by proprietary products.

    • Differentiated positioning: a combination of in-person advice, a diversified offering and customised solutions.

    • Diversified commercial base: exposure to domestic and international visitors, with no significant customer concentration, according to the report.

    • Development potential: expansion into new geographies, strategic partnerships, online bookings and strengthened digital marketing.

Company Data

  • Year Established: 1985
  • Number of Employees: 12
  • Revenue: €2.205.000
  • Asset Value: €1.174.000
  • EBITDA: €311.000
  • Liability Amount: €

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